Author name: umerDSI

Embrace Progress over Perfection: Unleash Your Innovative Edge

For the 13 years we’ve been in business as a video marketing agency in Los Angeles, top of the to do list was to create a blog. There was always a reason why it didn’t happen, there was always a video production to plan, a content strategy to craft, or a brand documentary to edit. We have been too tied up with client work, too focused on landing the next client, or too busy delighting our current clients.  But, to be honest, really what was holding us back was the drive for the work to always be authentic and outstanding, to contribute something profound to the world. Write something worth reading.  Damn! That’s a lot of pressure for a simple blog entry. What else could we say that hasn’t already been said? What else might we add that isn’t just taking up space?   Then I took Seth Godin’s altMBA program. Where, by design, the perfectionist has no time to thrive. Some of my best writing transpired in 10 minute chunks when there simply wasn’t the space for the critic to judge what was flowing out. Once I got out of my own way, I realized the work was good.    Just ship already. What’s the thing that’s been brewing in you? What’s the thing that wants to come out? What have you been stewing on for years yet holding back on? Maybe it’s a marketing effort, a book, a film, that trip. Stop making excuses and make art. Then ship it. Share it. Post it. Rinse and repeat.    Something lives inside you that needs to be born. I’m not interested in what’s stopping you, I’m interested in what’s lighting you up. Tell that story.    Don’t wait 13 years. Let it out. Ready or not, here we go!  StoryInc crafts cinematic brand films, marketing videos for forward thinking brands who value authenticity, connection, and transformational relationships. Los Angeles, New York, San Francisco. 

Seth Godin’s Guide to Finding Meaning and Purpose at Wor

Let’s face it. After the pandemic and then “The Great Resignation” where millions of people left their jobs voluntarily, it’s clear that for many, modern work isn’t working. Productivity has plummeted to a 70-year low. The rise of AI is about to disrupt the workplace in a huge way. The old ways of doing business since the Industrial Revolution simply aren’t cutting it anymore. But, before you panic, Seth Godin and I have an important thought experiment for you. And we’re not joking. What if — in the midst of all this change and chaos — you could create your best job ever? One where you thrive, making a living doing work that actually matters. With a team that respects, trusts, and supports you. What if — instead of spending meaningless hours every day doing tasks a robot will soon take over — you could unplug from your workday feeling fueled, fulfilled, and satisfied? In today’s MarieTV, Seth Godin shares his strategies to do just that. You’ll learn: The four universal characteristics of a dream job. What humans can do better than any robot. How to know when “the juice is worth the squeeze” in business and in life. Two simple exercises to stack the odds of success *dramatically* in your favor. How to future-proof your career in the age of AI If you’re yearning to find fulfillment in your work — and do something that actually matters in this world — this episode is for you.

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